Streaming media is not something that is considered a new technology in today's age, yet the rise of online streaming in the last year or so has been massive turning it into a multi millions dollar industry. Streaming media has been around for some time and in its by first form was localised only to people's local networks, allowing them to stream media from one computer to another be it music or films giving them some freedom of where they are able to watch their media from. "Severe Tire Damage" was the first band to perform live on the Internet. On June 24, 1993, and as proof that the technology they had used for streaming was working, the band was broadcast and could be seen live in Australia and elsewhere.
From this the next iteration of streaming was in the form of online video streaming, which was only now possible due to the rise of broadband and ergo higher bandwidth Internet lines, and the biggest intervention from this would be YouTube which still to this day is the biggest video sharing site in the world.
After the rise of YouTube the next improvement to streaming is what we all have now grown to know which would be the likes of Netflix and LoveFilm for Tv and Film streaming and Spotify for music streaming. All of these platforms have a similar business model being that all of services will allow the user to have a free trail of the service for about a month, with Spotify being the only exception as it allows the user to continue using the service for free with certain restrictions, but all of these services allow the user to pay for a subscription giving them unlimited access to the service with no adverts, this sort of business model is refered to as a freemium model which is being seen in quite a few apps in todays market where it saw its rise.
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