Wednesday, 30 January 2013
Obama Twitter Campaign
In 2008 Obama took to twitter in the hopes of helping to secure money for his fundraising campaign, and accoring to many sources including Time Magazine this was one of the main reasons he was able to win the campaign as he did. The reason for this was simple, even though Obama's rivals had more big money backers than he did, Obama's twitter campaign brought in more small money backing though the use of email, mobile, website and of course Social Media sites such as twitte and facebook. It has been shown that in 2008 Obama raised $500Mil for his campaign, $403Mil of which was funded by digital means.
Wikinomics Activity
Peering - This is the way of sharing information and data on the internet using a P2P network, This can be good for businesses such as Netflix whom can use this as an underlying business model for the company delivering the products that they sell, e.g. Films Streaming Online. But this can also be a bad thing as whole piracy groups circulate the products that they crack using P2P torrent networks such as thepiratebay and demonoid, which can be easily downloaded using a bittorrent client with the smallest of knowledge.
Free Creativity - A good example of Free Creativity would be Youtube, this is a good example as as Youtube allows users to upload whatever they want for the whole world to see. It allows people to remix things that are already out there which can be seen in the many parodies that have been uploaded to youtube.
Democratised - It is widely seen that the information within in the internet is delivered in a way that is very democratic. This can be seen through the use of websites such as wikipedia, all of the information that is stored on this website is available free of charge to anybody that can access the internet, it can also be editted by anybody who can visit these pages. This very closely links into the idea of peering as this is how the information is being shared for free throughout the internet.
Thinking Globally - People say that thinking globally on the internet is inevitable. The internet has been said to be the 'World's Biggest Coffee House' meaning that it is a place that in which people can go and find like minded people to talk about their interests with. This can easily be seen through the use of internet forums and also websites like Reddit which has a different subreddit for just about everything.
The Perfect Storm - People say that the use of technology (Web 2.0), demographics and the economics results in what Wikinomics is calling the perfect storm. Any company which would not take advantage of this would be 'A Small Fishing Boat On a Small Sea During a Storm' an example of this would be Blockbusters, a company that did not use any form of Web 2.0 technology and because of this could not keep up with the competition from stores such as Amazon whom use Web 2.0 to its full potential.
Free Creativity - A good example of Free Creativity would be Youtube, this is a good example as as Youtube allows users to upload whatever they want for the whole world to see. It allows people to remix things that are already out there which can be seen in the many parodies that have been uploaded to youtube.
Democratised - It is widely seen that the information within in the internet is delivered in a way that is very democratic. This can be seen through the use of websites such as wikipedia, all of the information that is stored on this website is available free of charge to anybody that can access the internet, it can also be editted by anybody who can visit these pages. This very closely links into the idea of peering as this is how the information is being shared for free throughout the internet.
Thinking Globally - People say that thinking globally on the internet is inevitable. The internet has been said to be the 'World's Biggest Coffee House' meaning that it is a place that in which people can go and find like minded people to talk about their interests with. This can easily be seen through the use of internet forums and also websites like Reddit which has a different subreddit for just about everything.
The Perfect Storm - People say that the use of technology (Web 2.0), demographics and the economics results in what Wikinomics is calling the perfect storm. Any company which would not take advantage of this would be 'A Small Fishing Boat On a Small Sea During a Storm' an example of this would be Blockbusters, a company that did not use any form of Web 2.0 technology and because of this could not keep up with the competition from stores such as Amazon whom use Web 2.0 to its full potential.
Wednesday, 23 January 2013
Brand / Ross Prank Call
http://www.youtube.com/watch?v=U7IHJ66wj9g
What, in your opinion, was the problem with this broadcast?
The problem with this broadcast, in my own opinion, is that is is a blatant harrassment of an elderly gentlemen which is against the regulation rules of OFCOM. From listening to the recording of the Brand/Ross prank call, you can clearly see that both of the presenters on the show are both participating with the call, with Ross even saying the Brand F***** Sachs Grand Daughter.
Why was this particular case of blatant disregard of OFCOM's regulations highlighted?
I believe that this particular case was highlighted as a blatant disregard of OFCOM's for one reason mainly. This is because this was broadcast on BBC Radio 2, a radio station that is widely regarded for very traditional and toned down broadcaster is now shown to be broadcasting lewd shows with bad language and blatant harrrassment of an elderly gentlemen that is against the regulation of OFCOM.
What was hoped would be gained?
Was it right to punish Brand / Ross? Why?
What do you think should have happened to Brand / Ross?
Does this case highlight the need to regulate the Media?
What, in your opinion, was the problem with this broadcast?
The problem with this broadcast, in my own opinion, is that is is a blatant harrassment of an elderly gentlemen which is against the regulation rules of OFCOM. From listening to the recording of the Brand/Ross prank call, you can clearly see that both of the presenters on the show are both participating with the call, with Ross even saying the Brand F***** Sachs Grand Daughter.
Why was this particular case of blatant disregard of OFCOM's regulations highlighted?
I believe that this particular case was highlighted as a blatant disregard of OFCOM's for one reason mainly. This is because this was broadcast on BBC Radio 2, a radio station that is widely regarded for very traditional and toned down broadcaster is now shown to be broadcasting lewd shows with bad language and blatant harrrassment of an elderly gentlemen that is against the regulation of OFCOM.
What was hoped would be gained?
Was it right to punish Brand / Ross? Why?
What do you think should have happened to Brand / Ross?
Does this case highlight the need to regulate the Media?
Tuesday, 22 January 2013
Press Complaints Commission
In 2012 what proportion of complaints made to the PCC where about accuracy in reporting?
In 2012 the proportion of complaints made to the PCC about the accuracy in reports was 61%.
What proportion of complaints where related to intrusion into privacy?
In 2012 the proportion of complaints made to the PCC about the intrusion of privacy was 15%.
Who was the code drawn up by?
The code was drawn up by the editors themselves and also covers the way in which the news is gathered by the journalists and editors and also how this news is reported.
How do the PCC justify their self regulation of their industry?
How is the PCC funded?
The PCC is funded via newspaper and magazines. A levy is also raised by the Press Standard Board of Finance which helps to pay for the PCC, also the PCC receives no funding from the Government at all. This does not make much sense as the PCC will be less obligated to punish newspapers and magazines more severely with fines etc as they are the ones that are paying for the PCC itself.
List the 16 main headings of the code of practise of the PCC
The sixteen main headings are:
- Accuracy
- Opportunity to reply
- Privacy
- Harassment
- Intrusion into grief or shock
- Children
- Children in sex cases
- Hospitals
- Reporting in crime
- Clandestine devices and subterfuge
- Victims of sexual assault
- Discrimination
- Financial Journalism
- Confidential Sources
- Witness Payments In Criminal Trails
- Payment To Criminals
http://www.insidehousing.co.uk/care/pcc-to-investigate-daily-mail%E2%80%99s-homelessness-claims/6522635.article
Friday, 18 January 2013
ASA Research
What is the stated purpose of the ASA?
The ASA regulate the UK advertising across a lot of forms of media, these include the printed media, broadcasted media, directed marketing and internet advertisements, their work includes acting on complaints and pro-actively checking the media to take action against misleading, harmful or offensive advertisements.
When did the ASA take on responsibility for regulating advertisements on TV and Radio?
The ASA did not always have the responsibility of regulating the TV and Radio advertisements, it mainly regulated the advertisements in the printed media, but in November of 2004 the ASA was handed the control regulations responsibilities for TV and Radio advertisements from the state bodies who were the former regulatory body for advertisements.
What had it previously regulated?
Before 2004 the ASA still regulated media advertisements but it did this for a significantly smaller amount of the industry, so before they could regulate the adverts within the broadcasted media (Radio and Television), the internet and directed marketing they could only regulate one form of media. The media that they could regulate was the printed media , such as newspapers and magazines.
Example
http://www.marketingweek.co.uk/news/asa-to-investigate-sexist-asda-ad/4004700.article
The ASA regulate the UK advertising across a lot of forms of media, these include the printed media, broadcasted media, directed marketing and internet advertisements, their work includes acting on complaints and pro-actively checking the media to take action against misleading, harmful or offensive advertisements.
When did the ASA take on responsibility for regulating advertisements on TV and Radio?
The ASA did not always have the responsibility of regulating the TV and Radio advertisements, it mainly regulated the advertisements in the printed media, but in November of 2004 the ASA was handed the control regulations responsibilities for TV and Radio advertisements from the state bodies who were the former regulatory body for advertisements.
What had it previously regulated?
Before 2004 the ASA still regulated media advertisements but it did this for a significantly smaller amount of the industry, so before they could regulate the adverts within the broadcasted media (Radio and Television), the internet and directed marketing they could only regulate one form of media. The media that they could regulate was the printed media , such as newspapers and magazines.
Example
http://www.marketingweek.co.uk/news/asa-to-investigate-sexist-asda-ad/4004700.article
Thursday, 17 January 2013
BlockBusted, Blockbuster Goes Into Administration
Blockbuster have also been in the news this week as they have followed suit and also have gone into administration. Blockbusters UK arm of the company is the second major media outlet this week to go into administration and has put around 4000 jobs on the line because of this. The company said that this was mainly due to the upcoming rise of the digital distribution services such as netflix that can not only get the films to the customer instantly but also deliver more niche products directly to the customer as well.
HMV Going Into Administration
HMV has been in the news constantly this week due to the fact that the the music mega-chain has now gone into administraction, this is very bad news as this now means thatb the last major music chain on the high street will now cease to exist if something is not done soon. It is also sad as HMV is the main place the people have bought their first CD and as such holds a place dear in many people hearts.
This does not come as a surprise as the other big boys in the high street music industry such as Virgin Megastores, Tower and Zavvi have already fallen and disappeared from the high street thanks to the rise of the digital media services.
Chris Andersons Long Tail Theory can be applied to HMV and may also explain partially why the brick and mortar shops may have fallen. As HMV only have limited shelf space within their stores they cannot afford to stock the more niche products as they will not sell as well as the chart toppers, where as people can find all of the niche products they want on the internet based stores which according to the long tail theory adding up all of these niche sales will equal the amount of profit from the higher selling products.
This does not come as a surprise as the other big boys in the high street music industry such as Virgin Megastores, Tower and Zavvi have already fallen and disappeared from the high street thanks to the rise of the digital media services.
Chris Andersons Long Tail Theory can be applied to HMV and may also explain partially why the brick and mortar shops may have fallen. As HMV only have limited shelf space within their stores they cannot afford to stock the more niche products as they will not sell as well as the chart toppers, where as people can find all of the niche products they want on the internet based stores which according to the long tail theory adding up all of these niche sales will equal the amount of profit from the higher selling products.
Twitter Stories Research
Justin Bieber fans want Selena Gomez to die
Many times we have tried to convince ourselves that the Beliebers aren’t so bad. They’re just little girls, right? Just as we loved New Kids on the Block and JTT, they love Justin. Right? Well, maybe not. Now that Bieber is dating Selena Gomez, some of his biggest fans are tweeting death threats to the 18-year-old singer/actress. Hey, children? Not okay. In fact, the FBI has gotten involved, and some of these girls may face jail time.
Twitter is a great way to keep up with your favorite Olympic athletes as they give insight into their sports and life in the Olympic Village, and occasionally spray racist vitriol, as Swiss soccer player Michel Morganella did on Monday, getting himself expelled. After an inappropriate missive on Monday in which he described South Koreans as a "bunch of mentally handicapped retards," the Swiss team sent Morganella home.
Many times we have tried to convince ourselves that the Beliebers aren’t so bad. They’re just little girls, right? Just as we loved New Kids on the Block and JTT, they love Justin. Right? Well, maybe not. Now that Bieber is dating Selena Gomez, some of his biggest fans are tweeting death threats to the 18-year-old singer/actress. Hey, children? Not okay. In fact, the FBI has gotten involved, and some of these girls may face jail time.
Twitter is a great way to keep up with your favorite Olympic athletes as they give insight into their sports and life in the Olympic Village, and occasionally spray racist vitriol, as Swiss soccer player Michel Morganella did on Monday, getting himself expelled. After an inappropriate missive on Monday in which he described South Koreans as a "bunch of mentally handicapped retards," the Swiss team sent Morganella home.
Some complete moron responded to Daley's fourth-place finish in synchronized diving on Monday by saying the 18-year old let his father down by not earning a spot on the medal stand.
The Olympian's dad died of brain cancer last year.
A subsequent Tweet from the same user said he was going to "find" Daley and "drown" him in the pool, which caught the attention of local police. They have reportedly arrested a 17-year old "on suspicion of malicious communications" in relation to his Twitter posts.
In England, Tweeting messages believed to be menacing, offensive or indecent can lead to prosecution. That may violate the First Amendment in the U.S., but would anyone really object if some idiot such as this is thrown in jail?
Although the content of this twitter message is a negative one, the outcome is good because as Twitter is a public social networking site the police where able to arrest the user that left this comment on the Olympic Athelete's twitter feed.
Kate Middleton: Nude photos are lauched on twitter where many poeple have seen it now, it was taken by the French adn shown in one its magazines however this image was then released on twitter by the public. As although it can be banned via news article on twitter in cannot.
Amazon AutoRip and Play.com Closing Research
Amazon Link:
/http://news.cnet.com/8301-1023_3-57563243-93/amazon-lets-rip-with-autorip-music-service/
http://www.bbc.co.uk/news/technology-20972027
Definition:
Amazon has added a new technology to its services called AutoRip. AutoRip is a new service that is only available in the US as of now and is designed to try and take the reigns from Apple in the music business. AutoRip allows users that have bought physical copies of CDs from amazon to listen to the digital versions of the tracks that will will be automatically stored on their amazon cloud account and can be played using the online amazon player in a web browser or using an android, iPhone Kindle Fire and Other tablets.
Play.com Links:
http://www.bbc.co.uk/news/world-europe-jersey-20953357
Definition:
Jersey based Play.com have announced that they will no longer be seling products directly to customers anymore. This is due to the closing of the Low Value Consignment Relief that would allow stores to sell products that are lower than £15 in value VAT Free. It has been said that all 147 Staff from the Jersey based office are to be made redundant as well as 67 staff from the Cambridge and Bristol offices. The closing of the Low Value Consignment Relief loophole has been a major hammer blow to the company causing many redundancies and may harm the business further as the only people selling items on Play.com will now be third parties.
(Work done by Tom C and Josh F)
/http://news.cnet.com/8301-1023_3-57563243-93/amazon-lets-rip-with-autorip-music-service/
http://www.bbc.co.uk/news/technology-20972027
Definition:
Amazon has added a new technology to its services called AutoRip. AutoRip is a new service that is only available in the US as of now and is designed to try and take the reigns from Apple in the music business. AutoRip allows users that have bought physical copies of CDs from amazon to listen to the digital versions of the tracks that will will be automatically stored on their amazon cloud account and can be played using the online amazon player in a web browser or using an android, iPhone Kindle Fire and Other tablets.
Play.com Links:
http://www.bbc.co.uk/news/world-europe-jersey-20953357
Definition:
Jersey based Play.com have announced that they will no longer be seling products directly to customers anymore. This is due to the closing of the Low Value Consignment Relief that would allow stores to sell products that are lower than £15 in value VAT Free. It has been said that all 147 Staff from the Jersey based office are to be made redundant as well as 67 staff from the Cambridge and Bristol offices. The closing of the Low Value Consignment Relief loophole has been a major hammer blow to the company causing many redundancies and may harm the business further as the only people selling items on Play.com will now be third parties.
(Work done by Tom C and Josh F)
Wednesday, 16 January 2013
Ofcom Regulation
Which media does Ofcom handle complaints about?
Ofcom regulates many different forms of media across the whole industry. This is ranging from Television and Radio to Telephone and Broadband services. Ofcom also regulates the post with the offshoot of the division called Postcomm. As Ofcom regulates many different types of media this could be a bit of a problem as they would have to regulate a lot of media and can not just focus on one media format.
What aspects of a programme broadcast on commercial radio and TV can consider?
The aspects that Ofcom can consider about TV and commercial radio are a wide variety. This can range from the content of the programme or commercial radio broadcast to the quality of the content being provided.
What issues can consider relating to programmes broadcast by the BBC?
With the BBC's license fee funded broadcasts Ofcom can only regulate certain things with these broadcasts, the BBC Trust is in charge of regulating the broadcasts of the BBC. The criteria that Ofcom can regulate are:
What issues can it consider relating to sponsorship?
Ofcom can regulate the sponsorship of programs to ensure that unsuitable sponsorships can be prevented. This is done by looking into these areas:
What sanctions can it impose on media institutions?
There are several different sanctions that Ofcom can give to broadcasters depending on the severity of the offence that they have committed. On the lower end of the scale Ofcom can tell a broadcaster not to show repeats of a certain programme or to show the the summary of the Ofcom investigation and the outcome of this. On the other end of the scale, Ofcom has the power to fine broadcasters and as a very last resort can take their license to broadcast.
What is not within its remit?
Even though Ofcom regulates a lot of things within the media industry there are several things that are out of their hands, these are:
In September of 2012, The TV Watchdog Ofcom A Lady Gaga song performed by Alison Brunton. Ofcom recieved over 35 complaints about the segments all about the impact of the performance of Alisons two teenagers who are shown to be distressed by this. Full Story Here.
Ofcom regulates many different forms of media across the whole industry. This is ranging from Television and Radio to Telephone and Broadband services. Ofcom also regulates the post with the offshoot of the division called Postcomm. As Ofcom regulates many different types of media this could be a bit of a problem as they would have to regulate a lot of media and can not just focus on one media format.
What aspects of a programme broadcast on commercial radio and TV can consider?
The aspects that Ofcom can consider about TV and commercial radio are a wide variety. This can range from the content of the programme or commercial radio broadcast to the quality of the content being provided.
What issues can consider relating to programmes broadcast by the BBC?
With the BBC's license fee funded broadcasts Ofcom can only regulate certain things with these broadcasts, the BBC Trust is in charge of regulating the broadcasts of the BBC. The criteria that Ofcom can regulate are:
- Protection of Under 18s
- Harm and Offence
- Avoidance of inciting crime and disorder
- Responsible approach to religious content
- Prohibition of use of images of very brief duration
- Fairness
- Piracy
What issues can it consider relating to sponsorship?
Ofcom can regulate the sponsorship of programs to ensure that unsuitable sponsorships can be prevented. This is done by looking into these areas:
- Transparency to ensure sponsorship arrangements are transparent.
- Separation to ensure that sponsorship messages are separate from programmes and to maintain a distinction between advertising and sponsorship.
- Editorial independence to ensure that the broadcaster maintains editorial
What sanctions can it impose on media institutions?
There are several different sanctions that Ofcom can give to broadcasters depending on the severity of the offence that they have committed. On the lower end of the scale Ofcom can tell a broadcaster not to show repeats of a certain programme or to show the the summary of the Ofcom investigation and the outcome of this. On the other end of the scale, Ofcom has the power to fine broadcasters and as a very last resort can take their license to broadcast.
What is not within its remit?
Even though Ofcom regulates a lot of things within the media industry there are several things that are out of their hands, these are:
- Disputes between you and your telecoms provider.
- Premium-rate services, including mobile-phone and text services and ringtones.
- The content within adverts.
- Complaints about BBC programmes accuracy.
- BBC License Fee
- Post Offices
- Newspapers and Magazines.
In September of 2012, The TV Watchdog Ofcom A Lady Gaga song performed by Alison Brunton. Ofcom recieved over 35 complaints about the segments all about the impact of the performance of Alisons two teenagers who are shown to be distressed by this. Full Story Here.
Friday, 11 January 2013
Research - Amazon AutoRip and Play.com Closing
Amazon Link:
/http://news.cnet.com/8301-1023_3-57563243-93/amazon-lets-rip-with-autorip-music-service/
http://www.bbc.co.uk/news/technology-20972027
Definition:
Amazon has added a new technology to its services called AutoRip. AutoRip is a new service that is only available in the US as of now and is designed to try and take the reigns from Apple in the music business. AutoRip allows users that have bought physical copies of CDs from amazon to listen to the digital versions of the tracks that will will be automatically stored on their amazon cloud account and can be played using the online amazon player in a web browser or using an android, iPhone Kindle Fire and Other tablets.
Play.com Links:
http://www.bbc.co.uk/news/world-europe-jersey-20953357
Definition:
Jersey based Play.com have announced that they will no longer be seling products directly to customers anymore. This is due to the closing of the Low Value Consignment Relief that would allow stores to sell products that are lower than £15 in value VAT Free. It has been said that all 147 Staff from the Jersey based office are to be made redundant as well as 67 staff from the Cambridge and Bristol offices. The closing of the Low Value Consignment Relief loophole has been a major hammer blow to the company causing many redundancies and may harm the business further as the only people selling items on Play.com will now be third parties.
(Work done by Tom C and Josh F)
/http://news.cnet.com/8301-1023_3-57563243-93/amazon-lets-rip-with-autorip-music-service/
http://www.bbc.co.uk/news/technology-20972027
Definition:
Amazon has added a new technology to its services called AutoRip. AutoRip is a new service that is only available in the US as of now and is designed to try and take the reigns from Apple in the music business. AutoRip allows users that have bought physical copies of CDs from amazon to listen to the digital versions of the tracks that will will be automatically stored on their amazon cloud account and can be played using the online amazon player in a web browser or using an android, iPhone Kindle Fire and Other tablets.
Play.com Links:
http://www.bbc.co.uk/news/world-europe-jersey-20953357
Definition:
Jersey based Play.com have announced that they will no longer be seling products directly to customers anymore. This is due to the closing of the Low Value Consignment Relief that would allow stores to sell products that are lower than £15 in value VAT Free. It has been said that all 147 Staff from the Jersey based office are to be made redundant as well as 67 staff from the Cambridge and Bristol offices. The closing of the Low Value Consignment Relief loophole has been a major hammer blow to the company causing many redundancies and may harm the business further as the only people selling items on Play.com will now be third parties.
(Work done by Tom C and Josh F)
Thursday, 10 January 2013
Chris Anderson's Theory - The Long Tail (2006)
This is one of the main theories that I will be using within the Media in the online age subject. It Was created by Chris Anderson in 2006 and focuses of the retail aspect of Media in the online age. This theory states that pre broadband internet era stores would have to focus on the more mainstream bestselling products as these would sell the best bringing in the largest profit, this meant due to sheld space limitations that the more niche products would not be stocked in the same quantity if at all. The Long Tail Theory states that due to broadband internet being avaiable to the vast majority that online retailers are able to stock these more niche products as they are not limited by shelf space and that the sales of these niche products added together will equal or surpass the profit of the mainstream sales.
The Long Tail Theory can be applied to the music industry very easily. It can be seen that before the broadband era that music stores would stock the top 10 albums in the largest quantity and the more niche products would be stocked in very small numbers compared to these. But as broadband came in and online retailers took note of the Long Tail Theory more niche products such as older genration music or bands from a niche genre can be easily found online.
Tuesday, 8 January 2013
Internet Memes
The definition of an internet meme is that it is An element of a culture or behavior that may be passed from one individual to another by nongenetic means, esp. imitation. This may be in the form of an image, video, etc. that is passed electronically from one Internet user to another. There are many different memes floating around the internet and below is an example of one of these:
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